You know how important a cohesive visual identity is to the success of your online business. But you also know that even the most gorgeous design won’t get you anywhere unless you clearly articulate what your brand is all about.
We’re talking about being able to answer the question, “but what do you really do?” in a concrete way that people will understand.
No more of this, “I help people live their most authentic lives” bland, unspecific coach-speak.
No more, “but I just want to help people” non-committal language.
And no more, “I solve problems and offer synergistic solutions” corporate bs.
You don’t want to be just another creative entrepreneur. You want to stand out. You want your business to sing. You are ready to find a better way to talk about what you do AND to have a visual brand that shows off your gorgeous business.
Instead of spending your time trolling the websites of your competition, looking at how everyone else is doing it and trying to fit yourself into their same equation, it’s time to shut off all the noise and figure out what you want to be doing, what makes you stand out, and start making a bold statement about your value. It’s time to own it.
By getting clear on who you help and how you help, you will be able to create a cohesive brand identity that succinctly communicates what your business is all about without all the extra words and patterns. When your branding, strategy, and design all work together, everything clicks.
Clarity + Strategy + Design = Happy Boss Lady (ahem…that’s you btw)
First, you’ll work with me to clarify your mission and create a solid brand strategy. We’ll dig into articulating what you really do and figuring out how you can communicate that to the people who most need your help. This is about having language about your business that will grab your ideal client by the collar and not let go until you’re hired.
It’s about saying what you do in a way that the rest of the world understands. It’s about creating a brand that appeals to your client, not your competition. And it’s about doing it in a way that is beautiful and simple and so crystal clear that you can see your own reflection.
After our brand clarity session, we’ll hand everything over to Erin Cassidy of ArtSocial (and my own design secret weapon) who will custom design your new logo, color palette, and font family to fit your new branding.
You’ll walk away with focus, clarity, a custom logo, and a style guide that is 100% you. But best of all, you’ll have the confidence to own your value, own your services, and own the work that this world so badly needs. You will be ready to go.
BossLady branding includes the following:
Total investment: $1000
Please note: we are currently booking BossLady Branding Sessions for October 2015. Space is limited – reserve your spot now.
Through Boss Lady Branding, you’ll get the brand clarity that you need to grab your perfect client’s attention as well as a beautiful, custom logo and style guide to communicate that to the world.
Rather than grasping at straws trying to figure out what you really want to say, let Tiffany take all your random musings, all the things you think about all the time yet love to overcomplicate and help you simmer down to the essence of what your business is. Then let Erin take over and work her graphic design magic to deliver the custom brand visuals that will make your business shine.
The essence is where the magic is, Gorgeous. We’ve got you covered.
You just want to do the work you love. Let us take care of the rest.
How does it work? The process is simple. Upon registering, you will schedule your initial branding session with Tiffany and pay your deposit, with the balance due 24 hours before we get started.
What is the actual timing of our work? Am I going to feel rushed? Absolutely not. We’ve created the timeline so that you’ll have plenty of time to complete your homework and submit your feedback to Erin for design revisions. But, we’ve purposefully kept the process to less than 30 days so that you’ll be able to get your new brand identity and then go out into the world and use it!
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