tiffany han: style guide

Main Logo

The primary identifier consists of the Tiffany Han logotype and tagline in signature black and teal.

 

 

Logo files – click here to download 

File Type Recs

Use JPG or PNG for web / online use. PNGs retain their quality better than JPGs, thus appearing crisper online. They also have transparent backgrounds, in case you need to overlay the logo onto a photo or colored background. Use hi-res PDF, JPG, or EPS for print.

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Color palette

Tiffany’s color palette is shown below. For all web and onscreen communications, please defer to the #HEX colors or RGB colors. CMYK should be used for print communications. Please note: CMYK colors will not appear onscreen as they will in print. Onscreen colors may also vary from screen to screen.

Main Palette

Turquoise:
HEX: #55B6A3
RGB: 85, 182, 163
CMYK: 65, 6, 43, 0

Light Pink:
HEX: #FDECEE
RGB: 253, 236, 238
CMYK: 0, 8, 2, 0

Magenta:
HEX: #DE0378
RGB: 222, 3, 120
CMYK: 8, 100, 19, 0

White:
HEX: #FFFFFF
RGB: 255, 255, 255
CMYK: 0, 0, 0, 0

Black:
HEX: #1C1B24
RGB: 28, 27, 36
CMYK: 78, 72, 58, 73

 

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Typography

For website headings, I recommend Futura Medium or Bold. For large amounts of copy, like website text, I recommend Palatino Linotype.
 
Futura Medium and Palatino are already available for use on Tiffany’s Squarespace site. For files to use on your desktop, click on the link below.   

Font files – click here to download

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Photography

Here you’ll find the photos used for Tiffany’s 100 Rejection Letters Program, Pitch Mistakes opt-in, and Pitch Perfect webinar.

Click here for more photos and headshots.

  

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